Our continuously evolving features empower you to express yourself in new ways. Create, share, and watch short, entertaining videos on Instagram. Check out Stories and live videos from your favorite people. Send messages, photos and videos to a friend or select group of people.
Instagram Users. There are two billion years on Instagram. Instagram users are split pretty evenly regarding gender but are slightly more likely to be male—about 51% male and 49% female. Users on Instagram tend to skew slightly younger than users on TikTok, with about 60% of Instagram users between 18 and 34.
Snapchat and Instagram. Snapchat, with its 150 million daily users, was the original purveyor of 10 second videos via its Snapchat Stories feature with its followers spending 25 to 30 minutes per day on the app. Instagram has only recently introduced a similar feature (also called Stories) but has a much larger user base with 300 million daily
“Story” ads are featured in Instagram stories, which are posts that typically contain a vertical 9:16 ratio video or photo that will disappear after 24 hours. “Feed” ads are featured on Instagram's regular feed of posts and contain a square video or photo that can produce engagement by being easily liked or shared; Feed ads do not
Here are some of the key Facebook usage statistics to understand its popularity: 1. Facebook has nearly 3 billion monthly active users. By Q3 of 2022, monthly active users on the platform had grown to 2.96 billion. Although adoption has slowed down, usage is still seeing an upward trend.
The research revealed that people perceive and use Instagram Feed and Instagram Stories in different ways—knowledge that could help marketers fine-tune their cross-platform campaigns. These days, more than half of Instagrammers globally use stories as well as feed on a daily basis. Both products enable people to view, create and share photos
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instagram stories vs feed statistics
